Performance Media Manager

Performance Media Manager

The Client

My client is changing the way small businesses bank. They are making banking simpler and quicker through a mobile first platform.

The Role

In a brand new role the Performance Marketing Manager will be a data-driven media specialist with experience across offline DR and Brand channels. The ideal candidate will have a background in media planning and strategy, with innovative ways to use data, insight and analytics to drive business performance.

This role is for you if you have…

· Media planning, buying and optimisation expertise across channels – Radio, TV, Print, Direct Mail

· Experience with testing across creatives, messaging, audiences

· An understanding of the media industry

· A data-driven mind set

· Familiarity with attribution and measurement techniques across traditional channels

Key Skills and Experiences

· A track record of evaluating media options and deliver recommendations for ongoing campaigns as well as test-and-learn initiatives

· Maintain relationships with key media partners

· Campaign Management experience – day-to-day campaign planning, creation and execution

· Experience of reporting and optimisation, including analysis of CPA and ROI of all activity ensuring maximum efficiency

· Experience leading campaign briefings with internal teams e.g. design, partners, suppliers, publishers

To apply for the Performance Media Manager role, please click the “apply” button, or contact Dave Boyle on 0207 928 2525 or dboyle@welovesalt.com for more details.

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