Digital Marketing Manager (Social)

Marketing & Communications

Greater London Contract / 12 Months £150 - £200.00 per day

My Client, a leading entertainment business is looking for someone with good Digital and Social experience, to join their team of 6 of a 12 month contract.

This is an amazing 12 month Digital Marketing Manager role, working with amazing artists and record labels!

The role:

You will be responsible for devising best in class digital marketing and social media strategies ; the setting and achieving of campaign-specific objectives & KPIs; the coordination/creation and upkeep of regularly updated social media strategies and the preparation of reports to inform key stakeholders & strategy moving forward.

The ideal candidate will possess excellent verbal/written communication & copy-writing skills, have
expert knowledge of social media & digital marketing, be highly creative and have a passion for the
digital opportunities for artist’s and their audience.

Responsibilities:

Creative

  • Work with creative, insight, marketing & management to articulate and communicate an
    artist’s positioning online as well as, short- and long-term campaign objectives.
  • Responsible for developing, soliciting and executing content marketing opportunities in
    conjunction with the central creative teams & Marketing team.
  • Drive innovation and creativity through all facets of the campaign

Digital Strategy

  • Plan & deliver campaigns effectively, setting & reaching objectives & KPIs
  • Use native platform analytics and a range of other platforms/tools to analyse audience-related and
    performance data, creating meaningful reports that can inform key stakeholders
  • Actively contribute to and participate in planning and creative meetings
  • Work with International digital & marketing teams to ensure global optimization of campaigns and
    artist strategy
  • Work closely with the CRM team to deliver artist database growth and CRM strategy
  • Work with manager and external contacts at social media platforms to deliver engaging artist
    campaigns & ideas
  • Identify new and external opportunities for artist promotion.

Digital Advertising

  • Spearhead market-leading integrated advertising campaigns from concept to execution across all
    areas of business to continually meet strategic goals.
  • Maximise global revenue potential for all artists by close collaboration with international marketing
    & coordinating efforts across departments to drive innovative and engaging campaigns
  • Work with media agency, to create holistic media plan across platforms adhering to approved
    project budgets.

Social Strategy

  • Devise and implement best in class, audience-led social media strategies, driving fan audience
    growth and ongoing engagement across platforms using insights, best practices and tapping into
    content trends
  • In depth knowledge of best practices and guidelines across all social channels
  • Identify emerging content, tech updates and social trends and infuse campaigns with creative
    applications of new technology
  • Identify and develop relationships with relevant influencers/social media personalities & publishers

Skills:

  • Awareness & understanding of evolving technology and ability to research and discover new
    opportunities.
  • Proven experience of devising and executing audience-led social strategies based on audience
    insight.
  • In-depth knowledge of digital advertising, best practice across all social channels and emerging
    platforms
  • Superior understanding of consumer behaviour online
  • Passion for social media, online trends & technology
  • Passion for copywriting
  • Proactive project management & planning skills
  • Strong reporting and analytics skills & ability to interpret and present data effectively
  • Attention to detail
  • Problem-solving skills
  • Ability to negotiate and influence at multiple level
  • Ability to work in a fast-paced environment

Drop me a copy of your CV to BJeffries@welovesalt.com to find out more!

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Job Reference: JO-1810-141307

Salary: £150 - £200.00 per day

Salary per: Day

Job Duration: 12 Months

Job Start Date: 22/10/2018

Job Type:

Job Location:

Apply Now

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