Head of Marketing

Head of Marketing

£80k – £100k + Share Options

B2B SaaS (SMBs)

London

Great opportunity to join a Series A SaaS Company that already have 3000 clients in 90 different countries!

They are the fastest-growing digital point of sales & workflow management tool!

We’re looking for an individual with a blend of strategy, demand generation, creativity with a focus on B2B Growth

You will partner with team members to create integrated marketing plans across all areas of acquisition and retention marketing including: PR, online and offline campaigns, sales enablement materials, product releases, partner marketing, and associated analytics.

Responsibilities

• Develop the long-term company marketing strategy to achieve B2B customer acquisition and market growth
• Develop and implement the Lead Generation strategy
• Take ownership of the business’s reputation and recognition; including brand, PR and communications
• Work closely with the Sales Team enabling them to meet their objectives
• Work closely with Product Team to define marketing strategies for new and existing products
• Design, hire and lead a talented marketing team
• Become a visible leader in a fast-paced, high-growth company
• Working with external agencies and partners where appropriate to strengthen the marketing plan and market awareness

Requirements

• 4+ years of growth and acquisition experience for a SaaS software, B2B subscription application
• Experience growing a SaaS company from 1000’s customers to 10,000’s of customers
• Experience targeting SMEs globally
• Proven experimental approach and analytical foundation & mindset
• Content creation, copywriting, and proof-reading experience
• Track record of leveraging brand positioning and storytelling
• Working knowledge of Marketing Automation systems & CRM tools
• Knowledge of SEO, email and drip marketing, referral and partnership programs, viral loops and other user acquisition strategies
• Experience connecting user acquisition and retention strategies to content marketing, word of mouth amplification, and community development
• Experience motivating and challenging teams and individuals at all levels of an organisation, both directly and cross-functionally
• Strong communication and leadership skills

Benefits

• Equity in THE fastest-growing digital point of sales & workflow management tool!
• Hybrid working
• Private medical & dental cover
• Budget for professional development (courses & conferences)
• Macbook
• Company Trips

Please apply or email Connor at cberry@welovesalt.com for more info!