Marketing Automation Specialist

Natalya Neidhart once said,

“Different is good, and being different is what makes us stand out in the world.”

We couldn’t agree more especially since we’re building an extraordinary team for one of our global clients.

We are honoured to partner with our client, one of the leading global technology distributors to build their team in the APAC region!

They’re looking for a highly driven and independent Marketing Automation Specialist to support the production and execution of their marketing campaigns using Marketo.

As part of their Global Marketing team, you will be supporting strategic marketing programmes and business initiatives. Your scope of work would include:

+ Responsible for producing campaigns which drive customer engagement and demand – list segmentation, email and landing page templates, preference centres, forms and reporting

+ Supporting the global marketing team with the implementation and execution of campaigns

+ Support lead flow process and re-engagement campaigns from their CRM

+ Responsible for the management of all data within Marketo, compiling and analysing reports to develop insights to improve campaign performance

+ Governance and compliance around Marketo to ensure best practices are in force

+ Ensure proper campaign tracking and establish internal benchmarks for performance management

+ Support and contribute to the ongoing development of the marketing automation strategy

To succeed in this role, you would need:

+ At least 2 years of marketing automation experience with platforms such as Marketo, Hubspot and Pardot

+ Hands on experience with email, landing pages, forms and custom fields, list management, A/B testing, lead scoring and performance reporting

+ Strong email marketing and campaign management background – design, implementation and reporting

+ Experience in CRM and lead management processes

+ Highly proficient in English

If this sounds interesting to you, reach out to Shal at sbalraj@welovesalt.com for a confidential chat today!

Salt is acting as an Employment Agency in relation to this vacancy.