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Our global client is in a state of rapid growth within the fintech sector! If you’ve had success building a new brand or want the opportunity to grow an innovative brand regionally, this is it!
In this role, you will be operating at the center of the Global brand strategy process as a regional brand guardian (based in Malaysia).
We hope you thrive in collaborative remote work environments because you’ll work with teams across the globe, reporting to the Head of Global Brand.
You will collaborate with the local country leads and brand design team to:
· Drive integrated marketing campaigns, brand activations and ATL media buys in the region
· Identify consumer & category insights to help shape the brand outreach strategy
· Consult the Global team on local considerations and guide all marketing decisions to cater to the APAC markets
· Collaborate on special global marketing projects as the business explores new growth opportunities
This role calls for stellar project management skills! You will own and manage the whole project workflow; budgets, timelines, resource allocation, multiple stakeholders, brand guidelines and cross-functional processes.
This role is for you if:
· You have experience as a Brand Lead in a category that is disruptive or new, ideally with some exposure to fintech / payment apps or digital currencies
· You have a track record of building brand operations from scratch and/or defining marketing strategies for a customer-led brand
· You have worked in a regional capacity, you appreciate autonomy and know how to exert influence as an independent lead
· You’re excellent at managing complex projects, budgets, resources etc
· You get obsessed about briefing right because you know quality of input defines quality of output
If it excites you to become part of growing domain, we’d love to hear from you. Apply online or send your CV to email@example.com
Salt is acting as an Employment Agency in relation to this vacancy.