Content Lead

Amsterdam Permanent Negotiable

Across 13 different nations worldwide! Our partner, a financial market solutions organisation, hails from an international background. Helping professionals navigate through market data and analytics. Sporting a powerful combination of global market news, data, and analytics. The focus is to help provide smart, relevant, and informed investment decisions. Through these solutions, businesses and individual’s gain key insight into market trends, portfolio management and the financial universe.

By acting as content lead, your advice on campaign strategy, engaging innovative options and support for campaign objectives aligns with media strategy. Your role is the voice of clear communication around the organisation and its scope of work. In partnership with prestigious agencies, you ensure development of a wide range of content channels within budget, on time and of the best quality.

Role Responsibilities:

· Advise overall campaign strategy by building and running with content rich options aligning with objectives.

· Partner with Brand & Design team to ensure brand consistency, identity, and unique voice.

· Advise on brand extensions supporting advanced content strategy or strategies.

· Develop full funnel content. Top of funnel emotive content to spark interest, mid-funnel for actively engaged, and bottom of funnel to raise questions and curiosity.

· Develop and manage captivating customer journeys on website in tandem with Digital and Web team.

· Collaborate closely with Product team. Draw out best trends and practices. Building an emotionally compelling brand message.

· Partner with agencies. Develop a broad range of content across research, info-graphic, written, audio and visual material. On time, in budget, of quality and with passion.

· Define pertinent content performance monitoring and metrics. Supporting overall campaign and media optimisation, constant improvement, and growth.

Ideal Candidate:

· 7+ years in Content roles or similar background.

· 3+ years in working with or in Agencies.

· Experience within Finance is an added experience factor.

· Natural, confident born presenter with a strategic and innovative mindset. Ability to define clear communicated principles and information. NB!

· Skills in briefing, identifying, negotiating, and tracking your agencies.

· Personable personality with professional candour.

· Culturally aware and nuance centred toward multiple groups and languages in Europe. Experience in telling stories across these metrics.

· Strong and valuable insight into customer journey and touchpoints of each stage. Innovate to discover new forms of content excellence.

· Natural collaborator. Clear communicative approach through developed content and unique influence on a multitude of audiences.

· Ability to work through several active projects at the same time.

Role Benefits:

· Hybrid work structure.

· Lunch budget.

· Compensation for travel.

· Company provided Mobile phone.

· Contribution to health insurance.

Salt is acting as an Employment Agency in relation to this vacancy.

Job Information

Job Reference: JO-2208-258167_1659706352
Salary: Negotiable
Salary per: annum
Job Duration:
Job Start Date: 2022/09/14
Job Industries: Marketing
Job Locations: Amsterdam
Job Types: Permanent

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