My client, a global retail/fashion brand, is on the hunt for a Content Manager on an initial 6-month contract initially working remotely and need to ideally be based in Amsterdam or nearby within commuting distance.
Key roles and responsibilities…
Champion collaboration and integrated processes for assigned category.
Collaborate with various departments and activation teams, ensuring social content requirements and gaps are integrated into the content brief.
Partner with the analytics, activation and marketing to utilise consumer insights that can better direct content performance.
Contribute to the definition of KPI’s for content across channels and platforms. Inform and monitor the team’s KPI performance.
Manage the Test & Learn process and champion data driven decision making in the team.
Market contributor of digital content best practice; enable a team culture of benchmarking and collaboration.
Ensure identified content gaps in global toolkits are filled by the team, briefing additional content requirements and taking direction from the planning team.
Manage the implementation of the content plan in partnership with relevant stakeholders, such as Site Operations, providing team approval of content as part of pre go-live testing.
Ensure the team performs as key interface with Search Engine Optimisation (SEO) Team, providing best practice and input into content briefs.