Marketing

Agency and client-side Marketing are two very different beasts. At Salt, we don’t just understand the difference, we understand the skills involved in each practice and exactly how it can be transferred to other roles within the world of Marketing. We nurture relationships with industry leaders and learn from them what’s going on in their world. Many of our consultants have worked in the specific jobs that they recruit for, so this culture of learning goes beyond a passing interest. For our clients, this means they get industry-specific knowledge and information gathered from dozens of people who have been through the process and, sometimes, from someone who has done the job they are trying to fill. At Salt, we know where to find the most innovative specialists, and we understand the emerging strategies and technologies that can give our clients an edge.

Select a category

Jobs: Marketing

Job Industry: Marketing

Strategic Partner Manager - Gaming You will act as a point of contact internally to quickly address and mediate resolution of issues raised by our Gaming Creator partners and other…

Singapore

Temporary

Negotiable

Mobile Partnerships, Partner Strategist The Partner Strategist will have the opportunity to implement cutting-edge business insights for the largest South Asia mobile partners. You will provide a vital bridge, working…

Singapore

Temporary

Negotiable

Regional Program Manager We are looking for an experienced marketer to manage large-scale marketing programs for businesses across the Asia Pacific region. You'll be tasked with a range of responsibilities,…

Singapore

Temporary

Negotiable

Xpand is currently recruiting for a 1-year contract role for one of its clients: Vertical Marketing Manager, eCommerce APAC Marketing solutions business has a huge growth opportunity in the APAC…

Singapore

Temporary

Negotiable

Campaign Manager · Regional support team across SEA · Exciting client portfolio · Good avenue for career growth WHO it's with: Our client is a digital media solutions company with…

Singapore

Permanent

Negotiable

Director Ad Operations Be part of the pioneering team of this fast growing start up in SEA and have an impactful role in shaping the company's ad operations and workflow…

Singapore

Permanent

S$100000.00 - S$120000.00 per annum

Who is it for? Our client is the global leader in the creation of flavours and fragrances. What you will do? Develop Digital Marketing Strategy across the regionEstablish and drive…

Singapore

Permanent

Up to S$120000.00 per annum

Opportunities to further your career within the Marketing industry

Over the past couple of years, the Marketing industry has been constantly growing. Particularly the digital marketing sector is flourishing, and more and more job opportunities are offered to specialists. Furthermore, industry experts say that the Marketing industry will never be strongly affected by economic downturns as companies usually continue to invest in the acquisition of new customers and retention of old customers via marketing measures.

Marketing, advertising and PR agencies represent the industries with the most job opportunities for marketers. Besides them, there is a multiplicity of other employers as marketing skills are needed across almost all industries, including the consumer, financial and information technology sector. There is also a relatively large number of not-for-profit organisations, which depend on talented Marketers, such as educational institutions and charities.

Salary information and career progression

Marketing encompasses many disciplines, both client-side and agency, so average salaries can vary significantly. However, the data below gives you a good ballpark figure based upon the level of marketing experience:

Junior Marketing ExecutiveSGD24,000-SGD36,000
Marketing ExecutiveSGD36,000-SGD48,000
Marketing ManagerSGD48,000-SGD96,000
Senior Marketing ManagerSGD96,000-SGD144,000
Marketing DirectorSGD144,000-SGD240,000

 

Recent Changes

One of the most typical characteristics of the Marketing industry is change. In the past, telemarketing and print adverts were the most effective and used marketing measures. With the growing importance of digital, things have changed: companies replaced most traditional marketing channels with digital ones, such as email and search marketing. Due to this development, it is important for Marketers to change with the times and always update one’s skill sets based on present trends, even if they differentiate a lot from previous ones.

Future Prospects

For those who already have long Marketing careers, the chances of getting work are very good, especially if you have digital skills. Those with less experience looking for entry-level Marketing jobs should aim to build an online presence and a portfolio of work that showcases their digital skills. Doing this will increase the chances of an employer taking on a recent graduate or entry-level employee.

Salt’s advice for getting a job in the Marketing industry

  • Employers’ Requirements

    No matter if it is a large or a smaller company, employers expect Marketing professionals to be tech-savvy and at the same time be up to date about the latest ways to market businesses. Some core skills, which help every Marketing professional to land a job, are the ability to plan and implement successful marketing campaigns, the development of engaging web content and a profound understanding of analytics. If the employing organisation is small, Marketers are usually expected to conduct a variety of marketing tasks, while larger companies tend to employ specialists in certain fields.

  • CV Requirements

    CV requirements for Marketing jobs depend strongly on the area of specialisms that you work in. However, according to the majority of hiring managers, some skills upgrade the CV of every Marketing professional. Among these competencies are the ability to plan and think in a very strategic way and your communications skills, particularly as a Marketer, it is crucial to be able to express your ideas and concepts in a verbal and written way. Besides that, hiring managers prefer CVs with analytics and presentation experience. Qualitative and quantitative market research is considered a big bonus as well.

  • Interview Preparation

    In no other industry is it so crucial to market yourself in an interview and establish the right chemistry with the interviewer as it is in Marketing. Essentially, if you can market yourself, you’re likely to be a good Marketer and are proving you’re able to market the products or services in the right way to the target audience. Besides these fundamental principles, you should also be prepared to answer some commonly asked questions, including:

    • Please give an example of a successful marketing campaign that you have run in the past.
    • Could you work effectively and efficiently within budgetary constraints?
    • Which benefits could you bring the company?
    • Have you ever implemented a marketing measure which did not succeed? If so, please describe what happened.
  • Educational Requirements

    For Marketing executive roles, most employers expect a bachelor’s degree in marketing or business administration from their future employees. Marketers who would like to land a manager position are sometimes also required to have a master’s degree. Apart from the degree, Marketing specialist should also try to gain as much experience as possible from the beginning (e.g. in the form of internships) as relevant experience is sometimes as much valued as a university degree.

Top Tip

"There are few other industries that change as quickly as marketing. Employers will be expecting to see CVs that demonstrate adaptability and growth. Discuss how you have had to adapt marketing strategies to adhere to new trends and technologies."

— Erin Loh, Country Director

Speak with Erin Loh about Marketing

Salt News


How to stand out when applying for Sales jobs


In the current job market, there are a high number of salespeople looking for their next job and it’s even harder to get the attention of Recruiters and Hiring Managers. We’ve put together this article to help you stand out when applying for sales jobs. The good news is that sales is critical to any More...


Read More

Flex your hiring strategy for that remote talent!


Salt’s Singapore Country Director Erin Loh shares why remote talent is the way forward. What is a remote employee? A remote employee is someone who is employed by a company but works outside of a traditional office environment. This can be from home, at a coffee shop or in a city across the world! The More...


Read More

WiT: Ruby Chui on Innovation, Technology and Inclusion


For Salt’s latest Women in Tech interview, we caught up with Ruby Chui, Partner at Brandnographer, to talk diversity and advice on creating an inclusive workplace. The #SaltSessions Women in Tech #WiT interview series speaks with thought leaders from around the world to get their opinion and advice on how they have grown their career More...


Read More

Salt wins two awards at the Asia Recruitment Awards 2020!

9 August 20


The Asia Recruitment Awards is Asia’s only recruitment awards that honours the brilliance of organisation’s commitment towards strategic software solutions, the employee experience, recruitment processes, and much more, across the HR realm. The awards are peer-reviewed by esteemed HR practitioners to recognise and celebrate the finest in talent acquisition. This year’s awards gala dinner took More...


Read More
×
SG

Upload your CV

Upload your CV to our database






Please let us know where you are, or where you would like to be in the world so we can point you in the right direction.

Contact us

Cookie Consent×

Salt uses cookies to improve the user experience of our site. Cookies allow you to have a more enhanced journey through the site when searching for a specific job or location. Cookies are also used to help us understand how our site is being used. You can find out more about how Salt uses cookies here. By continuing to use the Salt site you are consenting to use our cookies.

OK