Director of Business Marketing – Risk Advisory

The Role + Responsibilities:

In this critical role within the Corporate Services team, you will develop and deliver marketing activities for the firm’s world leading Risk Advisory practice. You will deliver targeted, tailored, and sophisticated marketing, contact and profile-raising campaigns globally and build strong relationships with senior consultants and bring an existing understanding of the risk advisory market. This role reports to the Head of Business Marketing & Media Relations with significant interaction with the practice’s global leadership team.

• Strategize with Risk Advisory global leadership to recommend, construct, and deliver marketing activities which reflect the practice’s focus on both channels based (predominantly legal) and corporate opportunities.
• Identify and deliver the correct blend of emphasis on promoting practice area (core technical disciplines), people (individual SMEs) and product (specific solution offerings) within the overall marketing agenda.
• Manage and maintain a core population targeting to program.
• Identify/maintain an appropriate range of sponsorship and affiliation relationships aligned to practice priorities.
• Work in tandem with media relations and digital teams to develop profile-raising opportunities for key individuals via traditional and social channels.
• Amplify the practice’s expertise in key technical and industry areas using experiences, successes, and case studies as promotion tools where applicable.
• Provide strategic input to the firm’s corporate marketing team, identifying opportunities to showcase the Risk Advisory team’s position within the Firm’s wider Disruption and Transformation marketing agenda.
• Operate cross border to ensure global and local priorities/activities are clearly understood, consistent and visible.
• Operate alongside events teams to deliver outstanding quality client events – physical and online.
• Work regularly with the practice’s Ops leader to ensure timely, accurate and impactful reporting and measurement to Risk practice senior leadership.

Your Profile + Background:

• 10+ years of work experience.
• Experience working within either a large-scale corporate law firm or within a similar practice within a provider of risk advisory services.
• Direct experience of targeting and maintaining relationships within the legal community including referring/instructing attorneys and corporate Counsel is essential.
• Prior experience of selling/promoting relevant Risk Advisory services (Litigation/Arbitration Support, Valuation, Economic Consulting, Investigations & Compliance, Transactions Advisory) highly desirable.
• Excellent project management skills including managing multiple complex agenda concurrently.
• Experience of directing and developing junior supporting marketing resources.
• A demonstrable track record of building relationships with and influencing senior stakeholders in a dynamic and intellectually driven environment.
• Proven interpersonal, communication, and presentation skills.
• Able to blend strategic thought and counsel with practical action and measurable results.
• Proactive and responsive; able to juggle multiple large and complex projects under time pressure and adapt to changing circumstances.
• Willingness to work outside of normal U.S. business hours, and as unique projects/needs arise.

In addition, the firm offers a comprehensive compensation package including an excellent benefit program (health, vision, dental, disability, 401K, tuition reimbursement).