Marketing

That job has expired – here are some similar roles:

Marketing

Mid Level Digital Campaign Manager

My client is a performance digital advertising agency specializing in Paid Media across all platforms (Google, DV360, Facebook, Instagram, YouTube, Twitter, etc) and Digital Intelligence and Analytics. They are a…

Marketing

Senior Paid Social Media Campaign Manager

My client is a performance digital advertising agency specialising in Paid Media across all platforms (Google, DV360, Facebook, Instagram, YouTube, Twitter, etc) and Digital Intelligence and Analytics. They are a…

Marketing

Mid – Senior Paid Media Manager

ROLE PROFILE: Paid Media Manager My client is a global insurance business that provides innovative and sophisticated bicycle and cyclist insurance solutions to our partners in four countries (USA, UK,…

Marketing

Ecommerce Channel Lead

Job title: E-commerce Channel Lead First level Superior: Managing Director Job Description The E-commerce Channel Lead, reporting to the Managing Director, is responsible for all of the company's e-commerce sales…

Data and Campaign manager

Marketing

Data & Campaign Manager

Purpose of the Job

Join the largest private-sector employer in South Africa and leading employer in Africa as a Data & Campaign Manager. You will be responsible for customer journey mapping of direct marketing campaigns across all direct channels and also manage the banner customer direct marketing calendar to ensure good customer engagement.

Job Objectives

  • Responsible for customer journey mapping of direct marketing campaigns across all direct channels.
  • Sound knowledge of customers segmentation and how to apply this to a customer growth strategy.
  • Assigning customer target files to deals and creative together for personalised customer experience.
  • Design and implement quality assurance on all work.
  • Manage the banner customer direct marketing calendar to ensure good customer engagement and avoid opt outs.
  • Liaise with business stakeholders on upcoming brand campaigns and ensure that customer communication is plotted in the marketing calendar.
  • Responsible for the set up and reporting of customer surveys.
  • Report on campaign objectives laid out in the brief.
  • Guide business stakeholders on processes and best practices to understand customers behaviour and engagement through communication.
  • Define documentation and road maps for Direct business processes, A/B tests and promotions that succeed through direct communications.
  • Managing trigger campaigns throughout the customer life cycle to maximise sales.
  • A/B Testing on various campaigns to establish the most effective way to drive customer conversion against the objective.
  • Ensuring campaigns comply with current best practice and legal compliance.
  • Identify target audience and opportunities to grow our direct marketing lists.
  • Ensure all email campaigns are mobile-friendly. Qualifications
  • Relevant Tertiary Qualification.

Experience

  • 4+ years Marketing experience.
  • 4+ years’ experience in Bulk Email Engines such as SAP Marketing Cloud, Watson Campaign Automation, SalesForce Marketing Cloud.
  • Experience in working with customer segmentation and building them. Knowledge and Skills
  • Proficiency in using marketing automation technology & tools.
  • Knowledge of setting up customer surveys and reporting on them.
  • Attention to detail is critical.
  • Sense of ownership and pride in your performance and its impact on the company’s success.
  • Critical thinker and problem-solving skills.
  • Team player.
  • Good time-management skills.
  • Strong interpersonal and communication skills.
  • Familiarity with direct marketing analytics.
  • An ability to work under tight deadlines.
  • Direct Marketing Principles & Practices.
  • GSuite.

Salt is acting as an Employment Agency in relation to this vacancy.

Job Information

Job Reference: JO-2005-167161
Salary:
Salary per: annum
Job Duration:
Job Start Date:
Job Industries: Marketing
Job Locations: Cape Town
Job Types: Permanent

Here are some related jobs

Marketing

Paid Social Specialist

Responsibilities: Execute paid social campaigns, which include managing Facebook, Twitter, LinkedIn, Instagram and any other social media platform that may be in the interest of the client.Track and report on…

ZAR300000.00 - ZAR360000.00 per annum
Marketing

Technical Project Manager

My client is a well-established advertising agency in South Africa and is building up their development and tech arm in the business. It will be a small, but ambitious team…

ZAR35000 - ZAR45000 per annum
Marketing

Technical Project Manager

My client is a well-established advertising agency and is building up their development and tech arm in the business. It will be a small, but ambitious team based in Cape…

×
UK

Upload your CV

Upload your CV to our database.

  • This field is for validation purposes and should be left unchanged.

Please let us know where you are, or where you would like to be in the world so we can point you in the right direction.

Contact us

  • Click here to find out more about Salt's Privacy Policy
  • This field is for validation purposes and should be left unchanged.

Cookie Consent×

Salt uses cookies to improve the user experience of our site. Cookies allow you to have a more enhanced journey through the site when searching for a specific job or location. Cookies are also used to help us understand how our site is being used. You can find out more about how Salt uses cookies here. By continuing to use the Salt site you are consenting to use our cookies.

OK