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Marketing Executive

Marketing & Communications

Berkshire Permanent £28000.00 - £35000.00 per annum + benefits

The Company
My client is a fast growing ecommerce business in the financial services sector. Their core values are around their customers, the results they achieve and the team that makes it happen.

The Role
The Marketing Executive will be responsible for co-ordinating the media planning for direct response TV and direct mail while supporting wider media planning and analysis across the Direct and Digital Marketing Teams. You will also work with the wider marketing team on a variety of campaigns.

Main Job Responsibilities

  • Building integrated media plans across all channels including DM, Inserts, PR and Digital
  • Identify the best performing TV channel mix to ensure maximum ROI, whilst meeting CPA targets
  • Analyse campaigns to measure the performance of activity with suggestions for future activity optimisation
  • Support Marketing Managers in campaign delivery and campaign data management, including exclusions process
  • Manage DRTV copy instructions for TV media plans

Please ONLY apply if you possess the following:

  • 1-2 years in a planning or analysis role with an interest in marketing and developing a career in marketing
  • Strong relationship and stakeholder management skills, ideally including marketing agencies
  • Comfortable and confident working with a large amount of data with strong numerical skills
  • Experience supporting the delivery of marketing campaigns and DRTV would be beneficial

To apply for the Marketing Executive (Media Planning and Analysis) position, please click the ‘Apply’ button or email jtaylor@welovesalt.com

Job Reference: JO-1609-89818

Salary: £28000.00 - £35000.00 per annum + benefits

Salary per: Annum

Job Duration:

Job Start Date: ASAP

Job Type:

Job Location:

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