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Product Marketing Manager

Marketing & Communications

Greater London Permanent £45000 - £55000 per annum

Product Marketing Manager – Music platform

£DOE, London based

My client, a global Music business, is seeking a talented and proactive Product Marketing Manager to join their London team to develop and implement product marketing initiatives that will ultimately drive audience adoption and usage of their suite of digital products on an international scale.

This is a brand-new role and as such has huge scope; Product Marketing is a relatively new function within the business and as such, this role will be instrumental in delivering global campaigns that will drive return of investment.

Reporting into the Director of Product Marketing, the Product Marketing Manager will be responsible for:

  • Proactively working with Product Managers, Digital Marketers, UX specialists and Digital Designer to understand key features and functionalities of the product suite to define messaging.
  • Develop engaging campaigns through multiple channels (incl. but not limited to email, Blog content, Videos, tutorials, Social, white papers) that showcase new product features, launches and functionalities.
  • Feedback audience insight to drive the development and roadmaps behind new product functionality and features.
  • Working with limited budgets that will drive ROI.

To be considered for this role, you must have:

  • Experience marketing digital products, preferably within a tech start up environment
  • A talent for creating best in class, multichannel content campaigns that drive user acquisition and engagement.
  • A flexible and proactive approach to working; this is not a role for someone who waits to involved – you must be ready to hit the ground running and show willingness to be involved as product marketing is a relatively new function.
  • A strong analytical mindset
  • A passion for Music.

To apply for this exciting role, please send your CV and a covering note to Cat Symons at Salt recruitment today.

Job Reference: CSPMC

Salary: £45000 - £55000 per annum

Salary per: Annum

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