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Product Marketing Manager

Marketing & Communications

City of London Permanent £40000 - £50000 per annum

The Company

My client, based in London, is a global leader in loyalty and insights. They are known internationally as providers of unrivalled expertise and delivering products and services across four specialist areas; Loyalty, Lifestyle Benefits, Insurance and Assistance.

The Role

The Proposition Marketing Manager will be responsible for all proposition marketing for the loyalty area of the business. You will work closely with the Head of Product and Global Marketing Director at both a strategic and hands-on level to deliver the positioning and messaging frameworks for core propositions.

Main Job Responsibilities

  • Involved in the strategic and hands-on delivery of the proposition marketing strategy and activity plan
  • Deliver positioning and messaging frameworks for the core products and maintain them with each product release
  • Work with the travel sector marketing team to create go to market plans for loyalty commerce propositions
  • Understanding product capabilities, liaising regularly with tech to be the middle person in translating the marketing message from conversations to campaigns
  • Support travel sector team to plan and execute campaigns that drive lead generation and conversion against target

Please ONLY apply if you possess the following:

  • A minimum of 4 years’ B2B product marketing experience
  • Strong understanding of online marketing and appreciation of e-commerce
  • Thorough understanding of proposition marketing
  • Strong stakeholder management and influencing skills
  • Experience in travel or airline industries would be beneficial

To apply for the Proposition Marketing Manager position, please click the ‘Apply’ button or email jtaylor@welovesalt.com

Job Reference: JO-1705-121530

Salary: £40000 - £50000 per annum

Salary per: Annum

Job Duration:

Job Start Date: ASAP

Apply Now

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